Results for
Business & Professional Development
Workplace Communication
In this course you will learn how to use written, oral and non-verbal communication in the workplace. You will learn to: identify the most appropriate method of communication for a selected audience prepare written material, following organisational requirements actively listen and question techniques in a workplace discussion communicate information and ideas verbally in a workplace discussion, considering the needs of those from diverse backgrounds identify and report any...
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Social Media Marketing
Social media has gone from a 'new trend' to a fundamental part of business marketing strategy. Join us as we unpack the benefits, the differences between platforms and inside tips to maximise social media marketing success.
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Website Conversion Rate Optimisation (CRO)
Many times, people land on websites without taking any action, e.g. contacting the business owner. There are many reasons for this – this session outlines and addresses the most common reasons so you can fix any issues on your website. What you will learn: • What is CRO and why it’s important • What elements on a website drive CRO – key elements of an effective website • Practical – what websites make you want to act and what don’t and why • Best practice for websites to optimise...
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Marketing Analysis and Statistics
In this course you will learn how to use data and statistics to measure how digital marketing is performing in your business. You will learn: Which website statistics are important and how they tell you what is working / not working on your website. Which social media statistics to look at to understand if social media is worth it. How to analyse email marketing data to know what your audience likes How to measure if you are showing up in Google search results (SEO) How to create a...
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English Communication - Intermediate
What you'll learn: Speaking skills: Improve pronunciation, fluency and confidence through practice and discussion. Listening and comprehension skills: Practice your ability to understand spoken English in diverse contexts. Grammar and vocabulary: Learn about grammar concepts and broaden your vocabulary. Apply these elements effectively in spoken communication. Cultural awareness: Explore cultural expressions to communicate more effectively.
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Instagram for Business
Instagram is a visual platform for marketing and connecting, with over 9 million regular users in Australia alone. For business owners it's a fabulous way to get free exposure and leverage a large audience. Whether it's hashtagging, content curation, best scheduling times, or understanding stories, this workshop is designed to cover what you need to know to achieve maximum results for your business on Instagram.
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Networking for Small Business
The right networking strategy can raise your business profile, generate referrals, fast forward rapport and help you to build long term business relationships that will benefit both you and your business. Not everyone is a natural networker, but this workshop will identify the key fears and how to manage them, tips and tricks including body language and conversation starters, a guide to the best local networking opportunities, and you will leave with your own networking strategy,...
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Leveraging LinkedIn
"LinkedIn for Business" is a course that teaches professionals how to use LinkedIn to grow their business and network effectively. Participants will learn to create standout profiles, post engaging content, and use LinkedIn's features for marketing and finding leads. The course also covers networking tips and how to measure success with LinkedIn analytics, helping participants make the most of this powerful business platform.
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Search Engine Optimisation vs Pay Per Click Advertising
During a search online, you either show up as organically or as an ad – both are getting increasingly hard due to the search engine rules. In this session, find out how both organic and Pay Per Click (PPC) work so you can maximise your chances of your website showing up in online searches.
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Critical Thinking for Small Business
Small Business: It’s Not What You Know but How You Know. Mastering thinking processes leads to greater success in both formal and informal situations. In this course, participants will examine a suite of thinking strategies that will become second nature in their application in work and social environments. Participants will have greater understanding of how others think as well as becoming self-aware of their own thought processes and areas requiring focus. Participants will be...
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