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Business & Professional Development
Digital Marketing for Small Business
How to make digital marketing work for you in 2021 Digital marketing is not new. However, given our current times, digital marketing has now become the most effective way to reach your target audience. While the ‘tools’ in digital marketing have not changed, what has changed is HOW you use them for maximum benefit. In this one-hour online webinar, you will learn the new ‘what’ and ‘how’ to make digital marketing work for you.
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Social Media for Small Business
In this course you will learn: W1: Introduction to social media W2: Wix creating a website & Canva W3: Facebook Marketing W4: Instagram Marketing W5: LinkedIn Marketing W6: Analytics W7: YouTube For Beginners W8: Content Strategy
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Social Media Marketing
Social media has gone from a 'new trend' to a fundamental part of business marketing strategy. Join us as we unpack the benefits, the differences between platforms and inside tips to maximise social media marketing success.
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Website Conversion Rate Optimisation (CRO)
Many times, people land on websites without taking any action, e.g. contacting the business owner. There are many reasons for this – this session outlines and addresses the most common reasons so you can fix any issues on your website. What you will learn: • What is CRO and why it’s important • What elements on a website drive CRO – key elements of an effective website • Practical – what websites make you want to act and what don’t and why • Best practice for websites to optimise...
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English Communication - Intermediate
What you'll learn: Speaking skills: Improve pronunciation, fluency and confidence through practice and discussion. Listening and comprehension skills: Practice your ability to understand spoken English in diverse contexts. Grammar and vocabulary: Learn about grammar concepts and broaden your vocabulary. Apply these elements effectively in spoken communication. Cultural awareness: Explore cultural expressions to communicate more effectively.
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Self-Awareness
In this course you will learn how to improve self-reliance to confidently perform work tasks within the scope of own responsibility, including: reflecting on personal development acquiring knowledge of personal strengths and weaknesses through feedback from others You will also develop goals and plans to improve workplace performance.
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Teamwork
In this course you will learn to work effectively as part of permanent or project based teams in a workplace.
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Customer Service Skills
In this course you will learn to identify customer needs, deliver and monitor customer service and identify improvements in the provision of customer service. This training is targeted at learners who apply a broad range of competencies in work contexts, including discretion and judgement using appropriate knowledge of customer service.
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Managing Stress and Increasing Productivity
Business owners wear so many different hats on a day-to-day basis, it can be stressful and difficult to keep up with all the tasks that need to be done! This workshop will give you valuable insights into how to keep the stress levels down, keep yourself focused and on task, manage your time and priorities effectively, and increase your productivity as you move through each work day.
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Sustainability in the Workplace
In this course you will learn skills and knowledge to identify opportunities to improve the sustainability of work practices: benefits and areas of improvement of sustainable work practices sustainability legislation and organisational policies and procedures identify, measure and document usage of resources. Please contact HKCC if you like to study the equivalent accredited unit BSBSUS211 Participate in sustainable work practices.
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